{"slug":"cold-sms-setting-script-framework","title":"Cold SMS to Call Setting Script for Agency Website Preview Offers","tags":["cold-sms","sales-script","setting","agency","outreach"],"agent_summary":"Complete phone setting script for converting cold SMS responses into booked discovery calls, using a website preview offer for home service businesses.","trigger_phrases":["cold sms setting script","phone script website preview","setting call framework","convert sms to calls","agency setting script","book discovery calls script"],"runnable":false,"markdown":"## Cold SMS Setting Script - Website Preview Offer\n\n### Opening\n> \"Hey, this is [Name] with [Agency]. You just texted me back about the website preview we put together for your business. You got a quick sec?\"\n\n### Qualification Question\n> \"Perfect. Just so I'm not wasting your time - are you mainly trying to get more jobs coming in from your website right now, or you just curious to see what we built?\"\n\n**Branch A - They want more jobs:**\n> \"Got it. That's exactly why we built it. Most folks we're talking to are losing a bunch of calls just from weak website pages or slow follow-up and don't realize it. When we walk you through it, you'll see exactly how we'd fix that.\"\n\n**Branch B - Just curious:**\n> \"Totally fine. A lot of people start there. When we walk through it, you'll see exactly how things could be changed.\"\n\n### Transition to CTA\n> \"The way this works is I hop on a 15-minute screen share with you and show you how this version of your site would turn more traffic into booked jobs - and what we'd fix on your current site. It's way easier than me trying to explain over the phone.\"\n\n### Book the Appointment\n> \"Let me grab my next couple slots real quick... Cool. I have [Day] at [Time] or [Day] at [Time]. Which one works better for you?\"\n\n### Collect Info\n> \"Perfect, let me get you locked in. What email should I send the calendar invite to?\"\n\n> \"And sorry, I didn't catch your name earlier?\"\n\n> \"What's your full name so I can put it in right?\"\n\n### Confirm & Close\n> \"Awesome. Thanks [Name]. You're locked in for [Day] at [Time]. You'll get a calendar invite at that email and a text reminder before the call. Just make sure you're at your computer for those 15 minutes so we can actually screen share while walking through it. Sound good?\"\n\n> \"Perfect. Looking forward to it. Thanks for taking my call - talk soon!\"\n\n### Key Principles\n- Don't pitch the product on the phone - pitch the meeting\n- Always ask qualification question to show you respect their time\n- Give specific time slots (don't ask \"when works for you?\")\n- Confirm they'll be at a computer for screen share\n- Warm, friendly tone throughout\n","html":"

Cold SMS Setting Script - Website Preview Offer

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Opening

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\"Hey, this is [Name] with [Agency]. You just texted me back about the website preview we put together for your business. You got a quick sec?\"

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Qualification Question

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\"Perfect. Just so I'm not wasting your time - are you mainly trying to get more jobs coming in from your website right now, or you just curious to see what we built?\"

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Branch A - They want more jobs:

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\"Got it. That's exactly why we built it. Most folks we're talking to are losing a bunch of calls just from weak website pages or slow follow-up and don't realize it. When we walk you through it, you'll see exactly how we'd fix that.\"

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Branch B - Just curious:

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\"Totally fine. A lot of people start there. When we walk through it, you'll see exactly how things could be changed.\"

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Transition to CTA

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\"The way this works is I hop on a 15-minute screen share with you and show you how this version of your site would turn more traffic into booked jobs - and what we'd fix on your current site. It's way easier than me trying to explain over the phone.\"

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Book the Appointment

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\"Let me grab my next couple slots real quick... Cool. I have [Day] at [Time] or [Day] at [Time]. Which one works better for you?\"

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Collect Info

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\"Perfect, let me get you locked in. What email should I send the calendar invite to?\"

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\"And sorry, I didn't catch your name earlier?\"

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\"What's your full name so I can put it in right?\"

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Confirm & Close

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\"Awesome. Thanks [Name]. You're locked in for [Day] at [Time]. You'll get a calendar invite at that email and a text reminder before the call. Just make sure you're at your computer for those 15 minutes so we can actually screen share while walking through it. Sound good?\"

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\"Perfect. Looking forward to it. Thanks for taking my call - talk soon!\"

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Key Principles

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